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TAKE YOUR TAGLINE TO THE NEXT LEVEL:

 

More than 300 American movie taglines were nominated from a compiled list of more than 1,500 and sent to 500 advertising, marketing, and branding professionals.

Although many films had multiple taglines, only one was selected from each film. Movie re-releases were not eligible for consideration; however, movie remakes were. Also eligible were catch phrases from a film’s dialogue that were legitimately used as promotional taglines. All of the nominated taglines were verified on the Internet Movie Database (www.IMDB.com).

Respondents were asked to rank their top 10 movie taglines based on the following criteria:

  • Suitability: How well does the tagline capture the central theme, appeal, or essence of the film?

  • Creativity: Is the tagline clever, playful, humorous, ironic, etc. – expressing its message in a fun and creative way?

  • Originality: Is the tagline surprising, disarming, or uncommon – revealing a unique or unusual attitude or point of view?

  • Memorability: Does the tagline demonstrate an ability to influence popular culture and language?

Selected taglines were given a weighted ranking based on the number of votes they received and the rank they were assigned.

1.
In space no one can hear you scream.

Alien (1979)
2.
Houston, we have a problem.

Apollo 13 (1995)
3.
They’re back.

Poltergeist II (1986)
4.
We are not alone.

Close Encounters of the Third Kind (1977)
5.
Just when you thought it was safe to go back in the water.

Jaws 2 (1978)
6.
Who ya gonna call?

Ghostbusters (1984)
7.
A long time ago in a galaxy far, far away

Star Wars (1977)
8.
Be afraid.Be very afraid.

The Fly (1986)
9.
The list is life.

Schindler’s List (1993)
10.
Earth.It was fun while it lasted.

Armageddon (1998)
11.
An epic of miniature proportions.

A Bug’s Life (1998)
12.
They’re here.

Poltergeist (1982)
13.
You won’t believe your eye.

Monsters, Inc.(2001)
14.
Things are about to get a little hairy.

An American Werewolf in Paris (1997)
15.
Love is in the hair.

There’s Something About Mary (1998)
16.
The horror...the horror.

Apocalypse Now (1979)
17.
The ultimate trip.

2001: A Space Odyssey (1968)
18.
An adventure 65 million years in the making.

Jurassic Park (1993)
19.
They’re young...they’re in love...and they kill people.

Bonnie and Clyde (1967)
20.
The classic story about a boy and his mother.

Psycho (1998)
21.
The mission is a man.

Saving Private Ryan (1998)
22.
You’ll believe a man can fly!

Superman (1978)
23.
The true story of a real fake.

Catch Me If You Can (2002)
24.
Fear can hold you prisoner.Hope can set you free.

Shawshank Redemption, The (1994)
25.
Buy the ticket, take the ride.

Fear and Loathing in Las Vegas (1998)
26.
The coast is toast.

Volcano (1997)
27.
Are you in or out?

Ocean’s Eleven (2001)
28.
The biggest mother of them all.

Mommie Dearest (1981)
29.
One nation under the gun.

Bowling for Columbine (2002)
30.
This is the weekend they didn’t play golf.

Deliverance (1972)
31.
A tale of murder, lust, greed, revenge, and seafood.

A Fish Called Wanda (1988)
32.
This is Benjamin.He’s a little worried about his future.

The Graduate (1967)
33.
Five good reasons to stay single.

Four Weddings and a Funeral (1994)
34.
Life is like a box of chocolates...you never know what you’re gonna get.

Forrest Gump (1994)
35.
He’s having the day of his life...over and over again.

Groundhog Day (1993)
36.
This time, it’s personal.

Jaws: The Revenge (1987)
37.
This ain’t no chick flick.

Chicken Run (2000)
38.
Garbo laughs.

Ninotchka (1939)
39.
Even a hit man deserves a second shot.

Grosse Pointe Blank (1997)
40.
Fifty million people watched but no one saw a thing.

Quiz Show (1994)
41.
The first casualty of war is innocence.

Platoon (1986)
42.
There’s something about your first piece.

American Pie (1999)
43.
Nice guys finish last.Meet the winners.

Dirty Rotten Scoundrels (1988)
44.
You’ll laugh.You’ll cry.You’ll hurl.

Wayne’s World (1992)
45.
Nice planet.We’ll take it!

Mars Attacks! (1996)
46.
Get a grip on yourself.

Spanking the Monkey (1994)
47.
See it with a bud.

Dazed and Confused (1993)
48.
Don’t get mad.Get everything.

First Wives Club, The (1996)
49.
Eight legs, two fangs, and an attitude.

Arachnophobia (1990)
50.
Having a wonderful time, wish I were here.

Postcards from the Edge (1990)
51.
Family isn’t a word, it’s a sentence.

The Royal Tenenbaums (2001)
52.
Does for rock and roll what “The Sound of Music” did for hills.

This is Spinal Tap (1984)
53.
Catch it.

Saturday Night Fever (1977)
54.
A comedy from the heart that goes for the throat.

As Good As It Gets (1997)
55.
Trapped in time.Surrounded by evil.Low on gas.

Army of Darkness (1992)
56.
Meet the Marquis de Sade.The pleasure’s all his.

Quills (2000)
57.
Eternity is closer than you think.

Star Trek: Insurrection (1998)
58.
What’s eating you?

Jeepers Creepers (2001)
59.
No actual Europeans were harmed in the making of this film.

EuroTrip (2004)
60.
He’s out to prove he’s got nothing to prove.

Napoleon Dynamite (2004)
61.
The bitch is back.

Alien3 (1992)
62.
This might hurt a little.

Sicko (2007)
63.
His story will touch you, even though he can’t.

Edward Scissorhands (1990)
64.
These women are serious about their taste in men.

Cannibal Women in the Avocado Jungle of Death (1989)
65.
Yule crack up.

Christmas Vacation (1989)
66.
Success didn’t go to his head, it went to his neighbor.

Envy (2004)
67.
If at first you don’t succeed, lower your standards.

Tommy Boy (1995)
68.
A man went looking for America and couldn’t find it.

Easy Rider (1969)
69.
Everyone has one special thing.

Boogie Nights (1997)
70.
Every dream has a price.

Wall Street (1987)
71.
Great trilogies come in threes.

Scary Movie 3 (2003)
72.
Thank God it’s only a motion picture.

Airplane! (1980)
73.
From the brother of the director of Ghost.

Naked Gun 33 1/3: The Final Insult (1994)
74.
...and remember, the next scream you hear may be your own!

The Birds (1963)
75.
Check your soul at the door.

Club Vampire (1998)
76.
He’s been humiliated, kicked, and spat on...and it’s only 10:00 a.m.

Swimming with Sharks (1994)
77.
After a night they can’t remember comes a day they’ll never forget.

Dude, Where’s My Car? (2000)
78.
Ding dong.You’re dead.

House (1986)
79.
Friends are the people who let you be yourself...and never let you forget it.

Waiting to Exhale (1995)
80.
Exorcise your rites.

The Craft (1996)
81.
No mercy.No shame.No sequel.

Scary Movie (2000)
82.
Get an Afterlife.

Casper (1995)
83.
Nothing is as simple as black and white.

Pleasantville (1998)
84.
Part mystery.Part thriller.Parts missing.

Lake Placid (1999)
85.
Evil has an upgrade.

Jason X (2001)
86.
Wanna date?

Frankenhooker (1990)
87.
Good girls want him bad.Bad girls want him worse.

Cry-Baby (1990)
88.
There is no gene for the human spirit.

Gattaca (1997)
89.
Buy a bag, go home in a box.

Popcorn (1991)
90.
What’s a little sex between friends?

Kate’s Addiction (1999)
91.
From zero to hero.

The Mask (1994)
92.
What the one doesn’t have, the other is missing.

Dumb and Dumber (1994)
93.
One dream.Four Jamaicans.Twenty below zero.

Cool Runnings (1993)
94.
M*A*S*H gives a D*A*M*N

M*A*S*H (1970)
95.
Bernie may be dead, but he’s still the life of the party!

Weekend at Bernie’s (1989)
96.
Love kills.

Sid and Nancy (1986)
97.
Vietnam can kill me, but it can’t make me care.

Full Metal Jacket (1987)
98.
This Christmas, the snow hits the fan.

The Santa Clause (1994)
99.
Sex.Clothes.Popularity.Is there a problem here?

Clueless (1995)
100.
He charges $10 but he’s willing to negotiate.

Deuce Bigalow: Male Gigolo (1999)

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